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Austin Google Analytics Specialist: GA4, GTM, and Looker Studio

a man looking at a bunch of website analytics inside a server room

Website Analytics Demystified and Debugged

You can’t make effective business decisions if you don’t have functioning analytics, or if you don’t understand what it’s trying to tell you. Certainly if you’re running Google Ads, it would be sheer malpractice to do it without tracking a coherent conversion event. For reporting solutions, we like Google’s Looker Studio which can merge many different data sets and display the numbers in a coherent and understandable format, so you can take action from what you learn.

We can diagnosis a lot of problems remotely, so ask us for a free analytics review.

The GA4 and GTM Ecosystem

Google Analytics 4 and Google Tag Manager go together like a hand and glove. It’s not necessarily a glove for the same hand, but they do go together. With GTM (and usually the cooperation of your web devs) the extent of the behaviors and user attributes you can track is effectively limitless. Do you want to know what your logged-in members are doing? Is that blog you’ve been bleeding your heart out for actually making you money? How much of your traffic is actually robots or click-fraud? A good Google Analytics agency like Froglet Marketing can answer a lot of those questions for you.

a man is diong something with GTM and GA4 pipelines
this is Matthew Bey and his standing desk
One of the many tabs I have open on this screen is Google Analytics

Froglet Marketing Will Fix Your Analytics

A digital marketing agency will tell you they do analytics, but how many of the agencies in Austin have worked with the Google Partner analytics program? Froglet’s founder, Matthew Bey, has years of experience with the program, and assembled the case studies and passed the tests which won induction for his previous agency. He’s worked with companies which had millions of visitors in a month, and companies which had merely dozens. Don’t wait to fix the holes in your website analytics, reach out to Froglet and get them fixed!